July 15, 2026
Channel: Independent broker-dealer
AUM: $150–300M
Experience: Seasoned practitioner with high client trust
Approach: Already active user of structured products, expanding in 2026
Many advisors were facing a familiar but growing tension:
“In volatile markets, I wasn’t losing clients—I was losing engagement. Assets were drifting to the sidelines at exactly the wrong time.”4
Advisors leaned further into structured products as a core portfolio tool, not a niche solution. The shift wasn’t just about products—it was about how the advisor communicated value. Primary use cases3:
“Structured products help me do two things better than anything else: keep anxious clients invested and clearly show how I’m protecting them. That combination has been huge for both retention and growth.”4
1 Improved Asset | 2 Stronger Client | 3 Message Resonated | 4 Practice | 5 Business Growth |
| • When protection strategies were introduced, assets that previously moved to cash may remain invested | • Clients responded positively to defined downside buffers • Conversations shifted from fear-driven to goal-oriented planning • Protection-first conversations helped prevent emotional decision-making | • Defined outcomes were easier for clients to understand than abstract diversification • Structured products provided a repeatable framework for volatile markets | • Structured products became a clear differentiator vs. competing advisors • Helped build new relationships—especially with clients sitting in cash or concentrated positions | • Increased usage of structured products—with plans to expand further in 2026 • Higher perceived value of advice delivered |
Challenges advisors are facing:
| The opportunity:
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FOOTNOTES
1 This case study is a hypothetical example, using an AI compilation derived from the 2026 Pulse Survey responses.
2 The InspereX 2026 Spring Advisor Pulse Survey was conducted between March 27 to April 7, 2026 by Red Zone Marketing on behalf of InspereX. The 783 financial advisors responding work at independent broker/dealers, RIAs, banks, regional firms and wirehouses.
3 Any return of principal, as well as interest and gains generated are subject to the credit risk of the issuer and terms of the offering documents, which could include participation rates, interim caps, and various risks. Dividends paid on the underlying asset are not passed through to the Market-Linked Product. There is no guarantee that a Market-Linked Product will generate a positive return. Any applicable downside protection will be realized only at maturity, which may range up to 10 years. For certain Market-Linked Notes, return at maturity could be less than the original amount invested. Regarding Market-Linked CDs, the Federal Deposit Insurance Corporation (FDIC) insures principal amounts up to applicable limits in the event the issuer becomes insolvent.
4 This quotation reflects the personal experience and views of a financial professional and may not be representative of the experience of others. The financial professional was compensated for completing the 2026 InspereX Spring Pulse Survey. There is no guarantee that others will have similar experiences or achieve similar results.
This case study is a hypothetical illustration created for educational and informational purposes only. The content, advisor profile, scenarios, quotations, observations, and outcomes presented herein were generated with the assistance of artificial intelligence and do not represent the actual experience, results, views, or circumstances of any specific individual, client, financial advisor, or firm. Results represent a compilation of respondents from the 2026 InspereX Spring Advisor Pulse Survey which was conducted between March 27 to April 7, 2026 by Red Zone Marketing on behalf of InspereX. The 783 financial advisors responding work at independent broker/dealers, RIAs, banks, regional firms and wirehouses.
Any references to asset retention, client engagement, business growth, increased product usage, percentage improvements, or other outcomes are hypothetical, illustrative in nature, and are not derived from the performance or experience of any actual account, advisor, client, or investment strategy. Such examples are intended solely to demonstrate potential applications of structured products under certain assumptions and should not be interpreted as a testimonial, endorsement, recommendation, prediction, or guarantee of future results.
Actual investment outcomes will vary and may differ materially based on market conditions, investor objectives, risk tolerance, product features, fees and expenses, and other factors. Past performance and hypothetical examples are not indicative of future results.
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InspereX LLC and its affiliates explicitly disclaim any responsibility for product suitability or suitability determinations related to individual investors. This information should not be regarded by recipients as a substitute for the exercise of their own independent judgment, and the information provided herein is not an offer, solicitation or a recommendation to buy, sell, or hold any security or investment strategy. There can be no assurance that the investments shown herein were or will be profitable, and this material does not take into account any investor’s particular investment objectives, financial situation, particular needs, strategies, tax status, or time horizon.
The investment products discussed herein are considered complex investment products. Such products contain unique features, risks, terms, conditions, fees, charges, and expenses specific to each product. The overall performance of the product is dependent on the performance of an underlying or linked derivative financial instrument, formula, or strategy. Return of principal is not guaranteed and is subject to the credit risk of the issuer. Investments in complex products are subject to the risks of the underlying reference asset classes to which the product may be linked, which include, but are not limited to, market risk, liquidity risk, call risk, income risk, reinvestment risk, as well as other risks associated with foreign, developing, or emerging markets, such as currency, political, and economic risks. Depending upon the particular complex product, participation in any underlying asset (“underlier”) is subject to certain caps and restrictions. Any investment product with leverage associated may work for or against the investor. Market-Linked Products are subject to the credit risk of the issuer. Investors who sell complex products or Market-Linked Products prior to maturity are subject to the risk of loss of principal, as there may not be an active secondary market. You should not purchase a complex investment product until you have read the specific offering documentation and understand the specific investment terms, features, risks, fees, charges, and expenses of such investment.
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